Of course, China’s console ban means that no licensed sales of the Xbox One will occur in China, but this doesn’t mean that un-licensed sales won’t happen (stores will find a way to get consoles past customs), or that Chinese gamers don’t have an opinion. For instance, 喆哥cz writes, “Comparing to Xbox one, I prefer Xbox 360 + apple TV”; others wrote, “This isn’t good,” or “I don’t know what to say about this. I’m cheering for the PS4.” Some complained that it offered nothing new, while one user even said that, upon watching the Microsoft conference, he felt that America was falling behind the Japanese (a serious insult coming from a country that hates the Japanese). On the other hand, one user said he would “of course” buy Microsoft, for no other reason than to support the American-made product over the Japanese-made one. In response, another poster said, “If that’s your logic, you shouldn’t buy either of them.” The primary complaint among micro-bloggers was against what would likely be a steep price-tag, and many were holding on to their opinions until the price was announced.
“Since the official unveiling of Microsoft’s next generation home console, Xbox One will quickly become one of the world’s leading technology and provide headline-making games, but in the overwhelming reports on the console, we found more interesting news: after the Xbox One announcement, Sony’s stock rose nearly 10%.”
“Usually when a manufacturer releases a new game console, it should be its most beautiful moment. 7 to 8 years of development leading to this moment, showing it off to the world. The other competitors should feel depressed and under pressure. But this time the Xbox One had a most unexpected result—the same day, Microsoft did not go up, it went down— unprecedented. Before Microsoft’s event even finished, Sony’s stock soared 10 percent.”