Black Desert MMO Set For Release in China

China is looking forward to the release of Korean sandbox MMO Black Desert. It was released in 2014 in Korea, 2015 in Japan and Russia, and 2016 in North America and Europe. Although it has not been officially announced for release in China, a Chinese website for the game has gone live, indicating a release... Continue Reading →

Laws for Arcades and Net Cafes

Wondering why you can't walk to a net cafe after school to play some games of League or DotA after your middle school classes? Want to go to an arcade tonight but forgot your ID? Frustrated that GTA continues to be banned? China has some strict laws regarding location and operation of "electronic games centers"... Continue Reading →

Retrospective: Dota 2 Shanghai Major

The problems that came up during the Dota 2 Shanghai Major are best summarized by Weibo user 国际部歌王_Storm: Game delays, equipment failure. The orchestra under suspicion of being fake, and now it’s coming out that teams’ personal equipment was pulled out of their rooms for cleaning. The most upsetting thing is that all the Chinese... Continue Reading →

Chinese Game Localization Fact Sheet

Interested in localizing your game for a Chinese audience? Check out this useful fact sheet created by Localize Direct for game creators looking to tap into the Chinese market. It includes information on types of games that are popular in China (Puzzle, Casual, Social and Racing games; along with free-to-play MMOs), and font and text... Continue Reading →

Familiar Faces at a Shanghai Amusement Park

Our school took a trip to the Shanghai amusement park, Happy Valley (上海欢乐谷), and, in addition to a ring-toss game where you can win a bottle of wine, I stumbled across some familiar faces in a claw machine and the souvenir shop.        

KFC Offering League of Legends Combo Meals

For a limited time, KFC in China is offering League of Legends combo meals which includes a gifted code for a champion skin. There are three combo meals you can pick from-- a New Orleans Burger with chicken nuggets (99 RMB), a BBQ pulled pork burger with hot wings (39 RMB), and a bucket of... Continue Reading →

Assassin’s Creed Chronicles China Gameplay

This installation in the Assassin's Creed franchise will take take players to China in 1526 during the collapse of the Ming Dinasty. The last member of the Chinese Brotherhood, Shao Jun, returns to her hometown on a journey for revenge against the Templars in a 2.5D adventure. It is one of three games in the... Continue Reading →

Less Clothes, More Cute: Objectification of Female Streamers

In the past couple months, video game streamers have been the focus of some concern. As a result of the rise in streaming video platforms (such as twitch.tv), and a trend of hyper-competition, the worth of many professional streamers has soared so that annual salaries of a million or tens of millions of RMB isn't... Continue Reading →

Vice and Video Games

Guys paying girls to play video games with them isn't a totally new idea (see: GameCrush). The idea is, you pay a girl or an intermediary company a certain amount and in return you get a girl to play video games with you (usually an online game), including full text/voice chat. In China, this service... Continue Reading →

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